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About us

A performance marketing agency that works like an extension of your team

Space Ads is a performance marketing agency based in Warsaw, operating since 2018 and serving brands across the US, UK, EU, APAC and all around the world. We were built as a response to the shortage of agencies focused purely on results. We work transparently and as a teal (flat, self-managing) organization, in constant live contact — like an extension of your team — running Google, Meta and TikTok Ads on real business goals, powered by our own technology, Space Ads OS.

Operating since
2018
HQ
Warsaw, Poland
Track record
180+ campaigns
Clutch rating
5.0 / 5.0

Why I founded Space Ads in 2018

When I founded Space Ads, the market was short on agencies focused primarily on performance marketing — agencies accountable for real results, not for the number of reports they send.

I built an agency centered on the client's business goals: sales, revenue and campaign profitability. We don't hide behind jargon and "know-how" — we show the data, explain the decisions, and work as if we were our client's in-house marketing team.

Rafal Chojnacki — founder of Space Ads

Rafal Chojnacki

Founder of Space Ads

MA in Economics (UEP)Google Ads certifiedGoogle Analytics certified

I first pursued my passion for marketing and e-commerce as president of the student e-commerce academic society at the Poznań University of Economics and Business. There I co-organized the "Innovations in Marketing" conference, spoke on "Augmented and virtual reality in e-commerce", and ran a hands-on "Online store from scratch" workshop where every participant launched their first store. I graduated from the same university with an MA in Economics — learning entrepreneurship in theory first, then developing it in practice as my own agency.

I gained my next experience in a marketing agency — as a specialist and then project manager across various projects — and afterwards as an eCommerce Manager for brands such as Big Star and VRG S.A (Vistula, Wólczanka, Bytom), where I worked with agencies from the client's side.

Working client-side showed me first-hand what a company paying for advertising really needs — and how often agencies fail to deliver it. Running e-commerce for large fashion brands, I saw reports instead of results, decisions buried in jargon, long contracts and communication filtered through layers of account managers. My earlier agency experience gave me the other side of that picture — I know how accounts are run from the inside and where those habits come from.

That experience from both sides of the table — the client who answers for the budget and the agency that spends it — showed me exactly what needed to change. So I founded Space Ads: an agency that works like the client's in-house team, is accountable for real business goals, shows the data and decisions openly, and educates its clients — rather than defending its own processes.

I'm happy to meet clients online or at their office — regardless of location. I also enjoy meeting new people interested in performance marketing, so I'm open to networking and sharing experience.

Rafal on LinkedIn

How we work

Four principles that follow directly from why we exist.

Teal and transparent

A flat, self-managing structure with no corporate layers. We show the real data and the real decisions — no hiding behind know-how.

Live contact

Slack and other messengers, straight to the strategist running your account. No tier-one account manager turning questions into tickets, no two-day reply lag.

An extension of your team

We work like your in-house marketing department — accountable for business outcomes, not for the metrics that look good in a dashboard.

We educate clients

We explain what we do and why. We want you to understand your campaigns — not to depend on us because of a knowledge gap.

14-day rolling notice

No long contracts. Each month renews because the work justified it — not because a clause says so. If we stop delivering, you leave clean.

100% account ownership

Ad accounts, pixels, audiences, creatives and data are in your name from day one. When the engagement ends, we hand over the keys and walk out with nothing.

Space Ads OS

We bet on our own technology

Space Ads OS is our proprietary in-house system. It connects every advertising and analytics account into one view, analyzes about 14 million data points a month and surfaces what to change. Decisions and rollouts are always made by our strategists.

In-depth daily audit

Hundreds of thousands of data points reviewed every day — no manual copy-pasting between platforms, and none of the errors that creep in at that scale.

Changes at scale

On large accounts, clicking one change at a time stops scaling. Analysis and rollouts run in parallel across hundreds of elements: keywords, ads, landing pages.

Live dashboard, 24/7

Google, Meta, TikTok and GA4 in one view — the same one the team uses. No PDF reports, no week-long lag in budget decisions.

180+
campaigns since 2018
5.0
average Clutch rating

See the results in real case studies — including Big Star, Bytom and Zaxy.

See all success stories

The channels we run

Six platforms, one team and one system. We pick the mix to fit your business model and offer — not whatever is trending. We judge every channel by its real impact on your goal, not by in-platform metrics — analyzing attribution and incrementality to verify what actually works and optimize the budget for outcomes.

LinkedIn Ads

B2B by role and company: ABM, lead gen, thought leadership.

Microsoft Ads

Cheaper, less crowded search auctions on Bing — clean incremental reach.

Pinterest Ads

Pre-purchase, planning-stage intent — for long consideration cycles.

Frequently asked questions

When was Space Ads founded?

Space Ads has been operating since 2018. The agency was founded as a response to the lack of agencies focused primarily on performance marketing — accountable for real business results rather than for the number of reports sent.

Who founded Space Ads?

Space Ads was founded by Rafal Chojnacki. He worked first agency-side (specialist, then project manager) and then as eCommerce Manager for brands such as Big Star and VRG S.A (Vistula, Wólczanka, Bytom), working with agencies from the client's side. That experience from both sides of the table shaped an agency built around the client's business goals.

What does Space Ads do?

We run results-driven performance marketing across paid channels — Google Ads, Meta Ads (Facebook & Instagram) and TikTok Ads, plus LinkedIn, Microsoft (Bing) and Pinterest. We focus on measurable outcomes — ROAS, cost per conversion and revenue — for brands across various industries: e-commerce, fashion & retail, D2C, marketplace (Allegro), beauty, SaaS, B2B, lead generation, mobile apps, local services, education and fintech.

Which advertising channels do you run?

We run campaigns across six platforms: Google Ads, Meta Ads (Facebook, Instagram), TikTok Ads, LinkedIn Ads, Microsoft (Bing) Ads and Pinterest Ads. We pick the mix to fit each client's business model — and connect every channel to one system, so budget decisions are made on the full picture rather than on separate reports.

How do you measure the real impact of campaigns?

We run a multi-channel approach focused on your business goal, not on isolated in-platform metrics. We look at blended efficiency across the whole channel mix and verify the real impact of each campaign — analyzing attribution and incrementality (lift tests and geo experiments) to separate the revenue a campaign actually drove from the revenue that would have happened anyway. That's what we optimize the budget against: outcomes, not last-click.

What is Space Ads OS?

Space Ads OS is our proprietary technology — an internal system that connects all advertising and analytics accounts (Google, Meta, TikTok, GA4) into a single view. It analyzes ~14 million data points per month, detects anomalies and surfaces what to change, while decisions and rollouts are always made by our strategists. Clients see results in a live dashboard, 24/7.

How does working with you and staying in contact work?

You talk to us live via Slack and other messengers — directly with the strategist running your campaigns. We work on a 14-day rolling notice with no long-term contracts, and all advertising accounts stay 100% your property.

Do you meet clients in person?

Yes. We meet online or at the client's office — regardless of location. Day-to-day contact runs live via Slack and other messengers.

Let's talk about your goals

Book a free intro call or just email us — you'll talk to the person who will go on to run your campaigns.

partners@spaceads.agency