Allegro Ads managed for margin, ROAS and scale across Poland and CEE.

Allegro is Poland's dominant marketplace and the largest e-commerce platform in Central Europe. We run Sponsored Offers and Display Ads on Allegro for real results — sales, margin and ROAS by category and offer — and start with offer quality, feed and campaign structure. A single seller account reaches buyers in Poland, Czechia and Slovakia.

Campaigns managed to ROAS by category and offer

(Sponsored Offers and Display Ads tied to your margin, season and stock — not to raw impressions)

Feed and offer quality as the real lever

(titles, parameters, photos, price and availability drive click-through, conversion and cost of sale)

Marketplace results in one report with the rest

(Allegro sales next to Google, Meta and your other active channels, so you see total acquisition profitability)

  • Running campaigns since 2018
  • Your accounts, always
  • No long lock-ins

Let's talk about your goals

Tell us your current challenges — we'll reply within 24 hours.

Rafał Chojnacki
Rafał Chojnacki
CEO & Growth Strategist

30 minutes • no obligations

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One Allegro account, three markets

A single allegro.pl seller account reaches buyers in Poland, Czechia and Slovakia — with Poland as the core.

Poland

allegro.pl

The core market and the largest e-commerce platform in Central Europe, with tens of millions of active buyers. Both Sponsored Offers (CPC) and Display Ads (CPM) run here.

Czechia

allegro.cz

Allegro's Czech marketplace. Sponsored Offers reach Czech buyers from the same catalogue — no separate storefront or account to set up.

Slovakia

allegro.sk

Allegro's Slovak marketplace. Sponsored Offers extend the same offers to Slovak buyers, managed from one place.

Sponsored Offers run across all three marketplaces; Display Ads are currently available on allegro.pl only. We structure campaigns so budget follows margin and demand — not just the market with the most traffic.

What we manage on Allegro

From Sponsored Offers and Display Ads to the work on offers and feed that lifts click-through, conversion and profitability.

Sponsored Offers (CPC)

Campaign structure per category, margin and sales potential. Bids, exclusions and budget set for profitability, volume and traffic quality.

Allegro Display Ads (CPM)

Demand-building campaigns that support remarketing and lift visibility for your key offers inside the marketplace (allegro.pl).

Offer and feed optimization

Titles, parameters, photos, price, availability and offer quality — sorted before we scale budget, because they decide click-through and conversion.

Margin- and category-led structure

Budget goes where an offer can grow profitably: healthy margin, real demand, stock on hand and an edge over the category competition.

Reporting tied to your other channels

Allegro sales shown next to Google, Meta and your other active channels in one view, so budget decisions follow total profitability.

Daily optimization and diagnostics

Ongoing bid, offer and exclusion corrections, backed by a regular review of the account, sales data and competitor moves.

A marketplace needs work on the offer, the margin and how budget is distributed

The account starts with the offers

On Allegro the result depends not only on bids, but on offer quality, parameters, price, availability and where you rank in the category.

Budget needs margin logic

Scaling makes sense once you know which categories and offers can grow profitably, and which need a product or price fix first.

Allegro tied to the whole acquisition system

We run the marketplace alongside Google, Meta and your other channels and judge it by total profitability and its share of your online sales.

When scaling Allegro Ads is worth it

It pays off most when sales on Allegro are already happening and the result depends on offer profitability, feed quality and the right budget distribution.

It makes sense when

  • You already sell on Allegro, advertising is a real cost, and the result depends on offer profitability.
  • You have a broad catalogue and want budget flowing to the best-margin offers, not the cheapest clicks.
  • You're a foreign brand selling into Poland (and CEE) on Allegro and want it managed to business numbers.
  • Allegro runs alongside Google or Meta and you're missing one view of total profitability.
  • Your feed and offer quality need sorting before more budget goes in.

Not yet, when

  • You're just starting on Allegro with no sales history to optimize against yet.
  • You want a one-off campaign setup with no ongoing management or corrections.
  • The issue is in product price or offer margin — advertising alone won't fix that.

Audit, cleanup, scaling

We start with an audit so budget lands on offers with the potential for sales, margin and steady growth.

Account and offer audit

We review campaign structure, offer and feed quality, category profitability and where budget could work harder. You get a priority list before we scale anything.

Cleanup and implementation

We sort the offers and feed, build campaign structure around categories and margin, and set bids, exclusions and budget for profitability.

Scaling and reporting

We correct campaigns daily and raise budget on offers that clear your margin, ROAS and availability thresholds. Allegro sales sit in one report with the rest of your channels.

The account and the results stay yours

Management should strengthen your profit, while access, data and campaign history stay on your side.

Your account and data

We run campaigns on your own Allegro Ads account — access, data and history stay with you from day one.

A management fee, not a cut of spend

Pricing is a flat management model, not a percentage of your ad spend. It's built to support your profit, not just a bigger budget.

Results in business numbers

We report sales, margin and ROAS broken down by category and offer — not just clicks and impressions.

Different models, one operating standard

A cross-section of work across premium e-commerce, marketplaces, local lead generation and ticketed experiences. Each story shows how the right strategy, capabilities and operating cadence come together around the business model.

Top Clutch Digital Marketing Company Warsaw 2026
5.0 on Clutch

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Verified reviews on Clutch — the global B2B review platform. Our reviews come from real clients who delivered measurable results with us.

“With Space Ads' support our client saw great month-over-month results in online sales and traffic. The team was responsive, available and budget-aware. They also adapted strategies and tactics to deliver even better outcomes.”
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Selected portfolio

Brands that scaled their results with Space Ads.

Plein Sport
Embassy London
Iluzjonista Y
Sykomat
Glantier
Diuvie

Strategy and execution under one line of accountability

The way we work is consistent across every scope: the business objective comes first, each capability has a defined role, and decisions are made against real business numbers.

Direct strategist contact

You work with the person responsible for direction, priorities and delivery — not a layer of account managers.

Infrastructure on your side

Accounts, analytics, automations, creative and data stay yours from day one — no dependency on the agency.

A daily decision rhythm

We connect marketing and analytics data in one operational view, so evidence turns into priorities and action quickly.

No long lock-ins

A 14-day rolling notice, a clear billing model and a clean handover if you decide to stop.

2018
agency founded
180+
accounts since 2018
98%
client retention
5.0/5.0
Clutch rating

Allegro Ads — questions worth asking

What is Allegro Ads?

Allegro Ads is the advertising system inside Allegro, Poland's dominant marketplace: Sponsored Offers billed per click (CPC) and Display Ads billed per impression (CPM). In our model we manage them for sales and margin rather than reach alone, and show the result in one report with the rest of your channels.

Which countries does Allegro Ads cover?

One allegro.pl seller account reaches buyers in Poland, Czechia and Slovakia. Poland is the core market — the largest e-commerce platform in Central Europe. Sponsored Offers run across all three marketplaces (allegro.pl, allegro.cz, allegro.sk); Display Ads are currently available on allegro.pl only.

What drives cost-per-click on Allegro?

Bids, category competition and offer relevance and quality: title, parameters, photos, price and availability. That's why we start by sorting offers and the feed before raising budget — without it, higher bids often just mask a weaker offer.

How is your management different from other agencies?

We combine work on the campaigns with work on the offer, feed and margin. We show how offer quality affects click-through, conversion and ROAS by category, and we run Allegro alongside Google, Meta and your other channels — so we look at total profitability and the marketplace's share of your whole sales system.

Do you work on our own Allegro account?

Yes. We run campaigns on your Allegro Ads account, and access, data and history stay on your side. We explain what we change on the account and why, so the process stays transparent.

Do you run Allegro alongside Google and Meta?

Yes, and that's where it works best. We treat the marketplace, search and social as one acquisition system, judged by total profitability rather than the result of a single dashboard.

Allegro Ads managed for margin and scale.

Tell us about your Allegro account and goal. We'll talk about the feed, offers, bidding, margin and how the marketplace should work with the rest of your channels.

Rafal Chojnacki

Rafal Chojnacki

CEO & Growth Strategist

Describe your Allegro account and goal. We'll come back with a concrete next step.

No commitment
Accounts stay yours
Reply within 24h
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