At Space Ads we combine strategy, analytics and daily optimization so your Google Ads budget works toward concrete business goals. We design the account structure, analyze traffic and conversion quality, and scale where the data shows the biggest growth potential.
Discovery → audit → strategy → implementation and optimization.
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Every Google Ads format has a different role: capture demand, build recognition, close the decision or scale sales. We arrange them into a system matched to the business goal, budget and customer stage.
We step in at the moment the customer is already searching. Highest purchase intent, the clearest signal for campaign economics.
Banners across the Google network. They build reach and help close after Search/Shopping, but we judge their role by impact on the whole funnel.
AdSkip ad ⏭A format for building awareness and introducing new products. It performs best paired with active Search.
Products with image, price and reviews in Google results. For e-commerce with a clean feed, it is usually the strongest channel for driving sales.
Performance Max connects Google surfaces in one campaign. We use it when feed quality, conversion data and goals are strong enough to support controlled scaling.
A format for categories where the customer is not searching yet — just weighing a need. YouTube, Discover, Gmail.
Users who already visited the site. Not new demand — lower CPA on what is already familiar.
Campaigns for physical footfall. Google Maps + local results — for businesses with a brick-and-mortar location.
On the first call we'll show how we'd structure your account around your actual business goals.
Google Ads is not one format. We turn one idea into display, YouTube, Demand Gen and Performance Max assets — adapted to the surface where the ad actually appears.
One idea, every format and size
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We work with client-supplied assets or produce creatives in-house. Every asset is shared for review and aligned with the brand's visual standards.
We'll identify the formats and creative variants that make the most sense for your offer.
The work is deciding which queries are worth showing for — and which match types let Smart Bidding scale them without cannibalising the rest of the account.
Most accounts spend the same on a buyer query and an information query. Smart Bidding doesn't fix that on its own — query intent has to be encoded in the keyword and match-type structure first.
Keyword shortlists optimise for impressions. We optimise for the queries that convert at a margin you can live with — and exclude the rest before the bid algorithm finds them.
Negatives are where most accounts leak. We build them as a continuous part of the strategy, not as a quarterly clean-up.
The volume sits in head terms; the margin often sits in long-tail. We build the keyword set so Smart Bidding can find both without conflating them.
Broad / Phrase / Exact in concert — Broad scales reach with Smart Bidding, Phrase preserves context, Exact protects margin on the highest-intent queries.
Running a store and want stronger Shopping and Performance Max results? Send us a note — we'll come back with a concrete recommendation, not a templated reply.
Shopping and Performance Max scale on what's underneath them — Merchant Center health, feed quality, margin-aware ROAS targets. Most of the work happens there.
Image, price and reviews in front of buyers actively comparing products. Wins on feed quality more than on bid strategy.
Performance Max connects Google surfaces in one campaign. We use it when feed quality, conversion data and goals are strong enough to support controlled scaling.
Re-shows the exact product viewed, often at a price the cart abandoner is now mentally anchored to. High intent, easy to overspend.
Setup, verification, and the daily monitoring that keeps disapprovals from quietly shutting off your best SKUs.
Titles, GTINs, attributes, structured data. The feed decides which queries trigger your products — most accounts treat it as a one-time export.
view_item, add_to_cart, purchase, basket value — wired into GA4 and reconciled against the back-end so optimisation runs on a signal that matches reality.
ROAS targets set against actual product margin, not the agency-default 400%. Different SKUs earn at different rates — the targets reflect that.
We'll review your product feed for free.
Search captures intent that already exists. When the buying cycle is longer than that, display and video earn their slot — but only if the creative survives the first five seconds.
Display builds reach and supports later Search/Shopping demand, but we judge it by its role in the full funnel.
Bumper, in-stream and skippable formats work when the opening seconds earn attention and support the next step in the journey.
Native placements in Gmail, Discover and YouTube home. Closer to social in feel — judged by the same scroll-stop logic.
We test enough creative and video variants to keep the account fresh. Scale what proves business impact; pause variants that do not.
A cross-section of work across premium e-commerce, marketplaces, local lead generation and ticketed experiences. Each story shows how the right strategy, capabilities and operating cadence come together around the business model.
Verified reviews on Clutch — the global B2B review platform. Our reviews come from real clients who delivered measurable results with us.
“With Space Ads' support our client saw great month-over-month results in online sales and traffic. The team was responsive, available and budget-aware. They also adapted strategies and tactics to deliver even better outcomes.”Read all reviews
No long contracts, no opaque dashboards, no buried fees. Each month renews because the work justified it — or it doesn't, and you walk in 14 days.
Space Ads OS audits structure, intent mapping and feed health every morning. Your strategist rolls the changes the same day. The lag between problem detected and problem fixed is hours, not weeks.
14-day notice. Each month renews because the work justified it, not because a clause says it does.
Live dashboard with platform and back-end numbers reconciled daily. Direct admin on every account — nothing happens behind a screenshare.
Ad accounts, audiences, conversion data, configurations — in your name from day one. We hand the keys back with nothing missing.
No sales presentation. We'll review the account, goals and next steps clearly, then show where cooperation would make sense.
We'll review structure, intent mapping, measurement and budget to identify where the account can work more efficiently. No sales presentation — we'll show where cooperation would make sense.
