On Shopify, a large share of the result is decided before anyone touches a bid: how much of the catalogue is eligible to appear, what loads on a product page, and whether reported revenue matches the orders in your admin. We work across all of it — paid search and Shopping, feed, paid social, theme and lifecycle — and report against Shopify, not against the sum of what each platform claims.
The theme and the app layer are campaign variables
(on Shopify, what loads on a product page decides conversion as much as any bid — so we work in both)
Product data before budget
(a catalogue with incomplete attributes limits reach no matter what is spent behind it)
Reconciled to Shopify orders, not platform totals
(summed platform revenue always exceeds what the store actually sold — we report against the admin)
Tell us your current challenges — we'll reply within 24 hours.
30 minutes • no obligations
By submitting this form or contacting us by phone or email you accept the data processing described in our Privacy Policy. Controller: Space Ads Sp. z o.o. We process your data only to respond to your inquiry.
The commerce engine is the same for everyone. What differs is how much of the outcome lives in the theme, the app layer and the product data rather than in the campaigns.
Half the work sits outside the ad account
Collection structure, product page load, app sprawl and checkout limits all move revenue. An agency with no access to the theme can only optimise what it can see, which is bids.
The platform has hard edges
Fixed URL prefixes, a closed checkout below Plus, API rate limits. Competent work names what Shopify will not do and routes around it, instead of installing a third app to approximate it.
Apps are the hidden tax
A mature store runs a dozen apps, each charging rent and injecting scripts into every page. Nobody owns the total until someone is asked to.
Which is why the first question is rarely "what should we bid" — it is how much of the catalogue can appear at all, and how much of the traffic already paid for is lost before the add-to-cart.
Acquisition, the product data behind it, the store surface it lands on, and the lifecycle that decides whether a first order becomes a second.
Paid search and Shopping
Search, Shopping and Performance Max built around the catalogue rather than around campaign types — with brand traffic separated so it stops flattering the account average and hiding what new-customer acquisition actually costs.
Product feed and Merchant Center
Attribute completeness, identifiers, titles built for how people search, and disapproval monitoring. This is the layer that decides how much of the catalogue is eligible to appear at all — usually the largest single constraint we find.
Paid social and creative
Meta, TikTok and Pinterest with a creative cadence the catalogue can sustain. Demonstration and product-in-use assets, not one seasonal shoot stretched across nine months of delivery.
Theme, speed and the app layer
Collection templates, internal linking, page weight and an audit of what every installed app is doing. Removing an app that nobody can justify is often the fastest measurable improvement available.
Lifecycle and retention
Email, SMS and flows wired to Shopify events — abandoned cart, replenishment, post-purchase and win-back — so repeat revenue stops depending on the next campaign.
Measurement that ties back to the admin
Server-side events, consent handling and conversion values fed back into bidding, reconciled against Shopify orders so one number governs decisions instead of three competing ones.
We work in the theme, not around it
Product page changes, collection templates and script load are part of the engagement. Waiting on someone else's backlog adds weeks to every iteration and is the main reason Shopify work stalls.
Margin, not revenue, sets the bids
Conversion values reflect contribution after returns and shipping, so the platform optimises toward orders worth having rather than the cheapest ones available.
Shopify, feed and media in one operating team
The person deciding spend sees the same commercial picture as the person fixing feed, theme and measurement. We reconcile to Shopify orders first and use platform data for comparison within a platform — never as a total.
It works when there is a live store with order history, and when the work is allowed to reach the parts of Shopify that decide the outcome.
It makes sense when
Not yet, when
The audit comes first because feed eligibility and page weight cap everything built on top of them — and both are cheaper to fix than to outspend.
Audit: catalogue, theme and measurement
How much of the catalogue is eligible in Merchant Center, what loads on a product page, and whether reported revenue reconciles with Shopify orders. The output is a ranked list, and it frequently changes what the engagement should start with.
Fix the constraint before scaling
Whatever the audit named — feed completeness, page weight, a checkout leak, missing conversion values. Adding budget on top of an unresolved constraint buys the same problem at scale.
Scale on contribution
Budget follows margin-weighted return across channels, with creative and lifecycle built out in parallel so acquisition is not the only lever the store has.
Everything we build sits in your infrastructure, and the platform work that usually gets treated as an upsell is inside the scope.
Your accounts, your store
Ad accounts, Merchant Center, analytics and the theme repository stay in your ownership. We hold access, not the assets.
Management fee, not a cut of spend
We charge for running the channel, not a percentage of what goes through it. Increasing budget has to be right for your economics, never ours.
Platform work is in scope
Feed, theme and app-layer work is part of the engagement rather than an upsell — those are usually where the constraint sits.
A cross-section of work across premium e-commerce, marketplaces, local lead generation and ticketed experiences. Each story shows how the right strategy, capabilities and operating cadence come together around the business model.
Verified reviews on Clutch — the global B2B review platform. Our reviews come from real clients who delivered measurable results with us.
“With Space Ads' support our client saw great month-over-month results in online sales and traffic. The team was responsive, available and budget-aware. They also adapted strategies and tactics to deliver even better outcomes.”Read all reviews
The way we work is consistent across every scope: the business objective comes first, each capability has a defined role, and decisions are made against real business numbers.
Direct strategist contact
You work with the person responsible for direction, priorities and delivery — not a layer of account managers.
Infrastructure on your side
Accounts, analytics, automations, creative and data stay yours from day one — no dependency on the agency.
A daily decision rhythm
We connect marketing and analytics data in one operational view, so evidence turns into priorities and action quickly.
No long lock-ins
A 14-day rolling notice, a clear billing model and a clean handover if you decide to stop.
A Shopify marketing agency runs demand generation for a store built on Shopify, across paid search and Shopping, paid social, product feed management, lifecycle email and SMS. What separates it from a general ecommerce agency is platform competence: the ability to work in the Liquid theme, manage the installed app layer, and know where Shopify's limits sit — a closed checkout below Plus, fixed URL prefixes and API rate limits. On Shopify a large share of the result is decided by product data quality and page weight, neither of which is changeable from inside an ad account.
Three separate lines make up the cost: media budget spent in the ad platforms, the fee for managing the channels, and creative production. The media budget should be derived from contribution per order rather than from a benchmark — the margin left after cost of goods, shipping, payment fees and returns sets the maximum you can pay to acquire an order, and the budget is that figure multiplied by the orders you need. We model this from your own numbers before proposing a figure.
Yes. The practical difference is what the checkout allows: Plus opens wider checkout customisation, higher API rate limits and native business-to-business capability, which matters for stores with custom validation, complex order rules or a wholesale arm. Whether an upgrade is justified depends on a specific ceiling binding rather than on a revenue milestone — we would rather tell you it is not needed than quote for a migration that changes nothing.
We can, and it caps what is achievable. Bids and budgets are the visible layer; the product page, collection structure and the scripts loaded by installed apps decide how many of those clicks turn into orders. Where theme access is not available, we make the constraint explicit in reporting so the ceiling is understood rather than mistaken for weak campaign management.
Against Shopify orders. Every ad platform reports the conversions it believes it influenced, and summing those reports produces a number larger than what the store actually sold, because more than one platform claims the same order. We reconcile to the Shopify admin, track blended acquisition cost from the profit and loss, and use platform figures only for comparison within a single platform.
Organic architecture is part of the work where it touches what we manage: collection structure, internal linking to canonical product paths, page weight and structured data ownership. Shopify's own constraints matter here — the platform generates a second collection-scoped URL for every product, and most themes link to it rather than to the canonical path. We cover the full organic checklist in our blog, and broader search visibility including AI-cited surfaces sits on our AI SEO page.
Tell us about the store, the plan you are on and what an order is worth after returns. We'll come back on catalogue eligibility, what the product page is costing you and where budget should go first.
